Projects
I am a Digital Lead/Social Media Manger. When I'm not working, I love to write, read, design and watch movies. Here are some of my works displayed below:
Digital Lead
Pivo WhatsApp Chatbot
As Digital Lead, I specialized in orchestrating the WhatsApp customer chatbot campaign. I collaborated closely with design and engineering teams to script, execute, and fine-tune the chatbot. This also involved delivering tailored information and services, elevating customer interactions and satisfaction, and driving success in a dynamic financial services landscape.
E-commerce Video Marketing
Channel Owner
I excel in developing dynamic video strategies. I have successfully deployed video content on platforms like YouTube, TikTok, Instagram, and Facebook, showcasing engaging testimonials, captivating product review reels, and effective ads. My expertise lies in leveraging video as a powerful tool to drive brand visibility, engage audiences, and boost sales, consistently achieving impressive results.
E-commerce Social Gamification
Social Media Manager
I have a proven track record of success. Notably, I orchestrated the Jumia Call of Duty Mobile Tournament, attracting over 2000 entries. This campaign spanned social media, email marketing, and push notifications, resulting in a remarkable 25% increase in daily active users during the campaign period. I consistently drive engagement and user growth through innovative gamification strategies.
Pivo App Promotion
Digital Lead
As an accomplished Mobile App (Android&iOS) Marketer, I excel in propelling the growth of the Pivo App through multi-channel strategies, including Google Ads, Social Media Ads, and push notifications. I have recently achieved the significant milestone of acquiring over 1000 active customers within a six-month period, demonstrating my expertise in driving user acquisition and retention in the highly competitive app industry.
Social Media Content Calendar
Social Media Manager
Five years' experience crafting engaging content calendars for notable campaigns, like the Jumia Black Friday and Jumia Aniversary, showcase my ability to drive results through multimedia content strategies. I specialize in video, animation, motion graphics, and imagery, consistently aligning content with industry-specific needs.